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1. Barchester GreenRebranded to attract a different market |
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BriefReposition Britain’s largest ethical financial advisers to attract more mainstream customers.
DesignWe created a new brand and identity to communicate that customers can enjoy both wealth and ethical values.
ResultsThe rebranding clearly communicates the core proposition and market position. Work is now progressing with rolling out the new identity across the company’s materials, including the website. |
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